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Daylight Saving Time Falls Back With Omega - With Video >

28 october 2006

PR NEWSWIRE - UNITED BUSINESS MEDIA

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DAYLIGHT SAVING TIME FALLS BACK
WITH OMEGA

Luxury Swiss Watch Maker Reminds America to
Change Watches and Clocks

Beverly Hills, CA - October 27, 2006 /PRNewswire/ -- Swiss watchmaker Omega reminds America to "Fall Back" and change their watches and clocks at 2:00AM marking the end of Daylight Saving Time. This time changing reminder is inherent to the watch brand's history of ground breaking developments in fine watchmaking, including timekeeping, mechanics, and design.

A recognized authority on timekeeping, Omega was the first watchmaker to be entrusted with timing the Olympic Games in 1932 in Los Angeles. It is a tradition that continues with Omega officially timing the recent games in Torino and the upcoming games in Beijing in 2008.

Since 1965, Omega has been the official watch for all NASA space missions. The Omega Speedmaster Professional was worn during the historic Apollo 11 moon landing. And is the only timepiece to receive NASA's "Snoopy Award" - the highest honor awarded by astronauts - in recognition of the crucial role the chronograph played on the Apollo 13.

In 1981, with the direction of famed horologist, Dr. George Daniels, Omega introduced the Co-Axial Escapement an innovation that redefined the entire theory of watchmaking. The Co-Axial system reduces friction within the watch resulting in greater accuracy over time. Further supporting Omega's craftsmanship and history, this regulating system requires considerable technical expertise and substantial knowledge of the art of watchmaking.

More than one billion people in 70 countries observe Daylight Saving Time. With its timekeeping history and skillful watch developments, watchmaker Omega reminds us that at precisely 2:00AM on October 29, 2006, Daylight Saving Time will be over and Americans (with the exception of Arizona, Hawaii and the territories of American Samoa, Guam, Puerto Rico, and the Virgin Islands) will move their watches and clocks back to 1:00AM.

Related Links
OMEGA WATCHES & OMEGA TIMING

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